The internet is the fastest growing medium in the history of the world. Many companies neglect online marketing and in doing so may be loosing out on potential sales and new customers. Having a strong web presence is now more important than ever and having a professional looking website is a test many consumers will do before purchasing a vendor’s services.
Internet Marketing Statistics:
- 75% of the world’s population has access to the internet.
- 88.1% of US internet users ages 14+ will browse or research products online in 2012
- 83.9% of internet researchers will make at least one purchase via the web during 2012.
As some of the above statistics show that consumers are purchasing more and more items on the internet and are actively searching for products and services. With 88% of internet users researching products online before making a purchase, being represented online is of the utmost importance.